You might remember it as Miloin2Cricket. This revolutionary new entry-level programme underwent a monumental change in 2018, aligning with BBL Teams under the name, Woolworths Cricket Blast. This refresh required new thinking around technology, resource assignment, improved equipment, personalisation and direct to home delivery of participant packs. The complex nature of this programme required people and system excellence, something we’re delivering in spades. Give it a go everyone – it’s a real blast!!